Privacy Policy
Last updated: January 13, 2026
This Privacy Policy explains how AlternativesAtlas (“we,” “us,” “our”) collects, uses, shares, and protects information when you visit or use alternativesatlas.com (the “Site”). Our goal is to be transparent and help you understand what happens to information associated with your visit.
The Site publishes “alternatives to …” style content, comparisons, and recommendations. Some pages include links to third-party websites and services. This Privacy Policy applies only to information collected through this Site, not through third-party sites you may visit via our links.
Information We Collect
We collect information in a few different ways, depending on how you interact with the Site.
Information you provide directly
You may choose to provide information directly when you contact us or submit a form. For example, if you email us at support@alternativesatlas.com, you may share your name, email address, and the content of your message. If we add a contact form, newsletter form, or feedback form in the future, similar information may be collected through those channels.
Information collected automatically
When you visit the Site, certain data is automatically collected by standard web technologies, including server logs and analytics tools. This may include:
- IP address (often used to infer general location such as city or country)
- Device and browser information (e.g., browser type, operating system, screen size)
- Pages you view, time spent on pages, navigation paths, and referral URLs
- Approximate identifiers such as cookie IDs or similar online identifiers
- Performance and diagnostic information (e.g., errors, load times)
We use this information to operate the Site, understand what content is useful, improve performance, detect abuse, and maintain security.
Cookies and similar technologies
We use cookies and similar technologies (such as local storage or pixels) to provide core functionality and to measure traffic. Cookies are small files stored on your device. Some cookies are necessary for the Site to function, while others help us understand usage patterns and improve content.
Depending on our configuration and the services we use, cookies may be set by us (first-party cookies) or by third parties (third-party cookies). Third-party cookies may be used by analytics and advertising partners. Where required, we may display a cookie consent banner that allows you to accept or reject certain categories of cookies.
How We Use Information
We use collected information for purposes such as:
- Operating and maintaining the Site
- Improving content quality, structure, and usability
- Measuring traffic and understanding what people find helpful
- Protecting the Site from spam, abuse, or unauthorized access
- Communicating with you when you contact us
- Complying with legal obligations where applicable
We do not sell your personal information. We may display ads or use affiliate links (see the Disclaimer and/or other site notices). This can involve third parties collecting limited information via cookies or similar technologies to measure performance or personalize advertising, subject to their policies.
Third-Party Services
We may use third-party tools and providers to run the Site (e.g., hosting, security, analytics, advertising). These providers may process limited data as needed to deliver their services. Examples can include:
- Analytics providers (to understand traffic and page performance)
- Advertising networks (to display ads and measure ad performance)
- Affiliate platforms (to attribute referrals when you click a link)
- Security providers (to protect against spam, bots, and attacks)
Third parties have their own privacy policies. We recommend reviewing them if you want to understand how they handle data. We are not responsible for the practices of external websites or services linked from our Site.
Affiliate Links and Outbound Links
Some pages may include links to products or services offered by third parties. When you click an outbound link, you will leave our Site. If the link is an affiliate link, we may earn a commission at no extra cost to you. Affiliate tracking typically uses cookies or similar identifiers to attribute a referral.
We aim to recommend alternatives in good faith and based on research, but we encourage you to verify pricing, terms, and features on the provider’s website, as they can change at any time.
Data Retention
We keep information only as long as necessary for the purposes described in this policy. For example, emails you send us may be retained for a reasonable period to respond, provide support, and maintain records related to the communication. Server logs and analytics data are typically retained according to the settings and retention periods of the tools we use.
Security
We use reasonable administrative, technical, and organizational safeguards to protect information. However, no method of transmission over the internet or method of electronic storage is completely secure. We cannot guarantee absolute security, but we take security seriously and work to reduce risk.
Your Choices
You have choices about how information is collected and used:
- Cookies: You can control cookies through your browser settings and, where available, our cookie consent tool.
- Opt-out tools: Some third-party analytics and advertising providers offer opt-out mechanisms.
- Contacting us: You can request updates or deletion of information you provided directly (e.g., via email), subject to legal and operational limitations.
International Visitors
If you access the Site from outside the country where our servers or service providers are located, your information may be transferred across borders. By using the Site, you understand that such transfers may occur. We aim to apply appropriate safeguards where required.
Children’s Privacy
The Site is not intended for children under 13 (or under the minimum age required by applicable law in your jurisdiction). We do not knowingly collect personal information from children. If you believe a child has provided personal information, please contact us and we will take steps to remove it.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we update it, we will revise the “Last updated” date above. Your continued use of the Site after changes become effective indicates acceptance of the updated policy.
Contact
If you have questions about this Privacy Policy or our data practices, contact us at support@alternativesatlas.com.